Monday, 20 January 2014

D’banj’s Endorsement Deal With Globacom Threatened After Being Featured By KCee

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Rumor has it that the Kokomaster — D’banj’s multi-million Naira brand endorsement deal with Globacom Nigeria is presently being threatened.
Insiders have revealed that the reason is not far from the fact that he featured in the music video of Emmah, a song by Kcee, an ambassador of MTN, Globacom’s main rival.


Everyone knows that celebrities are prohibited from associating with elements of their endorsing companies’ rivals.
It was based on this fact that Tiwa Savage, an ambassador of MTN; could not perform at the prestigious Sisters With Soul concert last year.
Omawumi, another Globacom ambassador, was also affected by her endorsement last year as, when she wanted to shoot the video of Warn Yourself, the song in which she featured Wizkid, she had to cut his vocals from the video as she couldn’t feature him in it any longer because he was an MTN ambassador.
You will also recall that Kunle Afolayan was dropped by Glo for featuring “Etisalat’s now MTN’s Saka’ in his hit movie, Phone Swap.

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